About us

Proof PR is a boutique public relations firm specializing in media relations for restaurant, technology and lifestyle brands.

Founder and CEO Sara Schiffer started Proof PR in 2012, and over the last decade has curated an incredible, hands-on team of professionals to represent your brand and meet your goals.

Everything we do is customized for our clients. From helping you develop your brand’s voice and story, to telling that story to the right group of journalists, we are committed to delivering bespoke public relations plans and solutions for our clients. We are a dedicated team, offering the best client services around.

restaurantS · TECHNOLOGY · lifestyle

Sara Schiffer

Founder + CEO

Madeleine Nasch

Account Manager

Jacob Kingrey

Account Manager

Jenny Immerman

Senior Publicist

MJ Brackin

PR Manager

Heidi Labensart

Senior Publicist

Katrina Salon

PR Manager

Brynna Powell

PR Assistant

Follow us on Instagram

@elnaranjoaustin was named one of the best restaurants in Austin by The New York Times! Well-deserved. Huge thanks to @nytimes for the inclusion!
@texasmonthly's recent taco chain feature is a must-read. Huge thanks to Tom Foster for featuring the growth of @velvettaco!
Thank you @fsrmagazine for naming @eatathashtag as one of the FSR NextGen 25! This breakfast spot is definitely the one to watch. 🥞